This collection distils seven core principles from Good to Great into a structured coaching programme organised into three thematic groups. Each principle includes a micro lesson, blind spots, journal prompts, and a five-day habit builder.
Leadership & People
Level 5 Leadership — Lead with personal humility and fierce professional will, channelling ambition toward the mission.
First Who, Then What — Focus on getting the right people in place before defining the strategy.
Clarity & Focus
Confront the Brutal Facts — Face harsh realities while maintaining faith that you will prevail.
The Hedgehog Concept — Find the intersection of passion, capability, and what drives results.
Discipline & Execution
A Culture of Discipline — Build an environment where the right people take the right actions consistently.
Technology Accelerators — Use technology to amplify momentum, not create it.
The Flywheel and the Doom Loop — Build greatness through consistent, aligned effort that compounds over time.